Seoul-based pushBUTTON was founded in 2009 by pop singer-turned-designer, Seung-gun Park. With the help of bold colors and standout prints, pushBUTTON leans into a quirky aesthetic that celebrates individuality and personal style. Playful details, novelty fabrics, and interesting silhouettes have propelled pushBUTTON into the wardrobes of trend-setting women and beyond. Puff-sleeve tops, statement knits, and cargo pants are a few of our favorite styles.
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