When it comes to jeans, fashion industry vets Claire Lampert and Stacy Daily love the "deep cuts." So they named their denim label B Sides, after the sleeper hits found on the backs of music records. The vintage e-shop owners launched the label with a collection of upcycled pairs patched together from deadstock fabric. But it wasn't long before they turned their sights toward a new line. Sourcing from family-run denim mills in Georgia and North Carolina, they began producing originals inspired by the quality and cuts of vintage jeans. The result? Sustainable, made-in-the-USA pairs you'll play—we mean, wear—on repeat.
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