The story of Opening Ceremony the brand begins with Opening Ceremony the boutique, which was co-founded by college buddies, and fellow fashion fanatics, Carol Lim and Humberto Leon in 2002. Located in lower ,Manhattan, the Opening Ceremony store was built around a unique concept: to pit the sales of emerging designers—both local and global—against each other to see who’s country could make the most money. This same playful, forward-thinking mindset went into creating the company’s complementary in-house line, known for turning out punchy, of-the-moment pieces—platformed Opening Ceremony shoes and graphic clothing are the definition of statement making—you simply can’t find anywhere else.
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