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Men's A.P.C.

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A.P.C.

Cult Parisian brand A.P.C. (Atelier de Production et de Création) launched in 1987. Since then, founder Jean Touitou has kept up his mission to create simple, well-cut clothes in top-notch materials. Selvedge connoisseurs swear by A.P.C. jeans—especially the New Standard, a mid-rise essential—but Japanese raw denim is just one thing the label gets right. Other areas of expertise include backpacks, desert boots, and low-key luxurious sweaters.

A.P.C.

Cult Parisian brand A.P.C. (Atelier de Production et de Création) launched in 1987. Since then, founder Jean Touitou has kept up his mission to create simple, well-cut clothes in top-notch materials. Selvedge connoisseurs swear by A.P.C. jeans—especially the New Standard, a mid-rise essential—but Japanese raw denim is just one thing the label gets right. Other areas of expertise include backpacks, desert boots, and low-key luxurious sweaters.