A faded jersey tee with the look of a vintage concert souvenir, distressed with shredded holes to enhance the worn-in look. Neon 'Happiness is a $10 tee' and 'USA Tour 1985' lettering details the front, and a list of tour dates with a pentagram graphic accents the back. Neon studs scatter across one of the short sleeves.
Made in Italy.
Length: 25in / 63.5cm, from shoulder
Happiness clothing was launched in Los Angeles in 2007 when founder Mike Scarpellini and a group of like-minded peers began designing and selling fashion-forward tees to friends for $10. Produced by Scarpellini's family-owned factory in Rimini, Italy, and printed with images inspired by current news, music, and gossip, the T-shirts quickly caught on and gained a cult following. The label's original motto 'Happiness is a $10 tee' remains the unofficial lifestyle concept behind this revolutionary brand.
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